Copywriting and social media strategy for a yoga studio based on feelings.
original feelings is a place where you can meet your feelings through yoga and beyond. Every day, everyone is experiencing different feelings. Life can be complex, and we should ask our mind and our body more often: What do you need to feel better? – For the yoga studio in Berlin Kreuzberg, which opened in 2020, I was able to articulate the special concept and developed the social media strategy together with the founder.
“Inspired by happiness, lightness, sadness, lostness, fear or anger, we want you to embrace
any of these emotions.”